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Showing posts with the label Amazon Firefly

Tech Talk: Tech that Crosses the Line

This article was first published by  dmcityview.com In today’s world, technology is inescapable. When we’re not spending our working hours staring at computer screens, our eyes are fixed on TVs, tablets and the ubiquitous smartphone. This environment is the reason so many companies want a piece of the action. It seems every business wants to build an application, operating system and, most prevalent, proprietary phones. After Apple reset the industry with the iPhone, every tech company — including Google, Microsoft, Samsung and the better-late-than-never Amazon — unveiled its own smartphone. Building a company-branded phone allows organizations ground floor access to consumer behavior and purchase patterns, and as the world’s biggest online retailer, no one wants this data more than Amazon, who introduced its first smartphone, the Fire, last month. Of course, to enter the Android- and Apple-dominated marketplace, it needed a killer feature. Amazon’s must-have? “Firefly.” Sold...