Fire-Wired Blog

This article was first published by  dmcityview.com Everyone likes to feel like he or she is creative. Whether you’re a photographer, an accountant or a plumber, artistry can found in practically any vocation. Still, the common definition of creativity looks to visual and auditory mediums such as paintings and jazz for the truly talented, and if one tech company has that segment of imagination cornered, it’s Adobe. Twenty-six years ago, Photoshop was invented, and the world was forever changed. Prior to its arrival, coloring, editing and perfecting images was mainly a darkroom task. Photoshop changed that forever. Today, Photoshop dominates the digital imaging world with millions of photographers, designers and creators using the software. It is so popular, “photoshopped” has become a noun for an obviously-doctored image. As popular as Photoshop is, after Adobe purchased it in 1988, the applications it inspired and spawned changed the creative world. Beyond Photoshop, Adobe com...

This article was first published by dmcityview.com In film fanatic circles, much is made of the “Golden Age” of cinema, i.e. the 1930s and 1970s. Films from these periods, such as “Gone With the Wind” and “The Godfather,” respectively, are considered the pinnacle of celluloid expression, and the entire movie industry seemed to be enraptured with artistic meaning and bravura storytelling. As wonderfully nostalgic as that sounds, being a cinephile myself, I personally find no era of film more exciting than the one we are living in right now. Why? Technology has leveled the playing field. For roughly $1,000, the most rudimentary pieces of filmmaking can be had with non-linear video editing and prosumer cinematic cameras. Around the turn of the century, applications such as Media 100, Apple’s Final Cut Pro and Adobe’s Premiere Pro started to proliferate across the independent filmmaking community. These programs allowed amateurs to digitize their footage and manipulate it by dragging a...